Project Description
INFINITY SAÚDE E BEM ESTAR
BRANDING, WEBSITE AND SOCIAL MEDIA MARKETING
PROJECT DESCRIPTION
OBJECTIVE: Create the logo, stationery and build the website for a new health and wellness clinic in Natal-Brazil:Infinity Saúde e Bem-Estar. For the logo, the client wanted to convey the idea of health, wellness, and also to have the infinite symbol or some other symbol related to life and health at the same time. The main purpose of this projects was to create a brand identity strongly related to their brand name and their services, and also create a website and a social media marketing strategy.
BRANDING
Design Process: Thumbnails Sketches
Design Process: Design Choices
Logo Design
Primary Logo – Horizontal
Secondary Logo – Vertical
Stationery: Business Card, Letterhead and Health Note
WEBSITE
WordPress
The clinic website was developed using WordPress and it includes the following pages: Homepage, Professional Team, Join our Team, Health Specialties, Appointments and Location.
Check HERE the final website.
SOCIAL MEDIA MARKETING
Their Social Media Marketing consists on planning a monthly content calendar targeting the general public (by presenting the clinic services, structure, values and its professional team) and also the professionals and all related businesses.
